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All posts tagged "Silverlight"


Wednesday, August 27, 2008

Apple iPhone Ads in UK Declared Misleading

Posted by Jason Dunn in "Pocket PC Talk" @ 08:36 AM

http://www.mobileburn.com/news.jsp?Id=5176

"Apple has come under scrutiny on its iPhone 3G for false advertising, and now the Advertising Standards Authority, a UK ad group, has come forth to declare a specific television ad for the touch-based smartphone to be misleading to consumers."

Above is the ad in question, and while I'm not normally a fan of the Eurocratic system of slapping fines on every company they can find, it's pretty easy to see their point here: Apple makes some very bold claims about having the best browsing experience on a mobile device, but that browsing experience comes to a screeching halt as soon as you hit any Web site that uses Flash - and many of them do. These commercials fail to mention that. They also fail to highlight that nothing happens that quickly on a 3G network, but that might be splitting hairs. Java is also mentioned, but I can count the number of times I see the Sun JVM fire up on my PC on one hand - and it's almost always when I'm uploading photos on Smugmug. Is Java on a phone really needed for Web browsing? I don't think it is. Read more...


Monday, March 17, 2008

Microsoft Announces Silverlight for Windows Mobile

Posted by Kris Kumar in "Smartphone News" @ 05:05 AM

http://silverlight.net/learn/mobile.aspx

"Bringing Silverlight to devices expands the reach that developers and designers have when creating rich internet applications. This enables them to easily leverage content, assets, and code that they are using today for browser-based Silverlight applications. Support for Silverlight on devices will quickly help change the landscape for the types of user experiences consumers can expect from their phones by bridging rich interactivity, wireless data, media and more."

Silverlight is Microsoft's answer to Adobe's Flash technology, the technology that primarily enables Internet sites to offer interactive applications and media content within the browser. Silverlight will be offered as a browser plug-in and will be available for Windows Mobile 6 devices. According to the Microsoft Web site, the developer preview will be available in the 2Q 2008 but no details are provided as to when the end-user will get to see this on their handsets. Arne over at the::unwired has raised a good question - it is not clear if this feature will be made available in a new ROM version or as a direct download from Microsoft.


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