Windows Phone Thoughts: Google Buys AdMob, Extends Tentacles of Control Further

"Last Friday, we said that mobile advertising was moving fast. So are we! Today, we closed our acquisition of AdMob. Omar Hamoui has built a great team and great products at AdMob and we're thrilled to officially welcome them to Google. We'll now begin the process of bringing our products and teams together in the best way, and building new products and features together. We're working to make this integration happen as fast and as seamlessly as possible. We'll actively keep our clients up-to-date as we bring our businesses together - stay tuned!"

Yesterday, Google officially acquired AdMob, for $750 million dollars - Apple was initially set to acquire AdMob for $600 million, but Google swooped in and out-bid the company from Cupertino. Google is primarily about search and advertising, so this move isn't surprising. So we'll have Google with AdMob, Apple with iAd, and Microsoft and RIM with...nothing. Hrm.