Windows Phone Thoughts: New Mobile Portal in v2 Beta: KeyToss

"KeyToss mobile is extremely customizable, and similar in concept to iGoogle for mobile, but it's got a lot of cool and unique features, including: the ability to search using dozens of different search tools (e.g., Google, Amazon, IMDb, UPS Package Tracking, Acronym Finder, Dictionary.com, Wikipedia) from one search bar; local searches on Google Local, Yelp, and yellowpages.com based on your stored location; RSS and Atom newsfeeds with mobile-optimized links; localized links (so you don't have to enter your location when you click on Fandango, for example); the ability to organize modules on multiple pages; and file transfers between PC and phone. You can also get sports scores for your favorite (US-based) teams, weather, stock quotes, etc. And you can manage your site from your desktop at www.keytoss.com."

Mobile data is great to have, but while some sites either scale nicely or offer a seperate mobile version, others can crash your browser as you see "heavy" entry pages. A mobile portal is a convenient way to be able to pull frequently requested data into one location. Speaking of location, KeyToss will access location-aware data without requiring GPS so you won't have to re-enter a zipcode on some sites. WapReview compared it very favorably to iGoogle. You can check out a desktop representation or visit the site directly on your smartphone or other mobile device at http://m.keytoss.com. For those that use a mobile portal, does KeyToss offer enough unique features for you to switch?