Monday, July 31, 2006
Going From Trial To Full: What's the Best Method?
Posted by Raphael Salgado in "THOUGHT" @ 12:00 PM
Last week, I touched upon a topic that unraveled into a great discussion regarding the woes of developers and customers alike, when a middleman is involved. Though it's often debatable, software piracy is sometimes regarded as an unfortunate result of high costs (and others will justifiably argue that high costs are a result of software piracy, too). Seen as both a burden and a blessing, the various methods that developers take to get the full product to the legitimate end-user can vary from a simple, full version download or a 5-digit serial number, to a complicated, Internet-enabled, ActiveSync-connected desktop, coupled with multiple, lengthy registration keys full of dashes, case-sensitive alphanumeric characters and symbols that could literally make a rocket scientist's head spin. And, if you switch between multiple devices often like I used to, the process even becomes more tedious.
In the end, what method works best for you? As a customer, have you completely avoided a product simply because of its registration method? Do you feel as if you're not even trusted as a paying customer? As a developer, do you think a stronger (or near-surefire) registration method could result in lower costs due to more purchases and legitimate usage? Do you think your customers would go for it? Your thoughts, please.
In the end, what method works best for you? As a customer, have you completely avoided a product simply because of its registration method? Do you feel as if you're not even trusted as a paying customer? As a developer, do you think a stronger (or near-surefire) registration method could result in lower costs due to more purchases and legitimate usage? Do you think your customers would go for it? Your thoughts, please.