Windows Phone Thoughts: KPMG Says People Don't Want to Pay Extra for Features

"The accounting and consulting firm KPMG just announced it has discovered that most mobile phone customers aren't willing to pay anything extra for new features or services on their phones. In particular, only about 30% of users were willing to pay more than a 10% surcharge. The figures came from a survey of about 3,500 mobile phone users around the world."

I can't say I'm surprised with these survey results. Many times we've been given a new technology, we were told that it would be cheaper or faster to manufacture and deploy than its predecessor, and therefore cheaper for us in the end. Many times, it's not the case. Has the DVD version of a movie ever been cheaper than its VHS counterpart? (And, guess which is easier to mass produce? :roll:) Is your cell phone plan cheaper than your landline plan? Pardon me (and many of these 3,500 users) for being cheap this time around, but after getting nickel-and-dimed for every little extra feature for every service they provide, it's no wonder few are still willing. Check out the blog for more details.