Saturday, May 14, 2005
Windows Mobile Customers Most Satisfied of all Mobile Device Owners
Posted by Jason Dunn in "NEWS" @ 05:00 PM
"Today Handango, the leading provider of mobile downloads, released preliminary results of its annual repeat buyer survey at Microsoft's Mobile & Embedded Developer Conference. The survey revealed that Windows Mobile customers were tops in brand loyalty and device satisfaction. "Our customer survey data shows how pleased Windows Mobile customers are with their mobile device experiences, and the role that third-party software plays in strengthening brand loyalty and reducing churn," said Randy Eisenman, president and chief executive officer of Handango. "We've long seen a strong correlation between customers adding third-party software, increased device usage and stronger brand loyalty and satisfaction, and these results underscore that powerful correlation." Customers were asked to rank their satisfaction with their current mobile device as "Excellent," "Good," "Average," "Below Average" or "Poor." The Dell Axim family topped the rankings with over 59 percent of owners giving the device "Excellent" ratings while another 37 percent rated it "Good." The next most highly ranked device was RIM's BlackBerry™ followed by the palmOne Treo."
So y'all really like your devices don't you? :mrgreen:
So y'all really like your devices don't you? :mrgreen:
