Windows Phone Thoughts: Neonode releases Microsoft Smartphone phone?

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Saturday, April 13, 2002

Neonode releases Microsoft Smartphone phone?

Posted by Andy Sjostrom in "NEWS" @ 03:22 AM

http://www.mobil.se/nyheter/visa.asp?id=4824&sid=1

I just came by the Swedish mobile devices site Mobil and... Well, I must have gone blind! It's a report from CeBIT about the "Swedish super cell phone Neonode." According to the article, Neonode is built on top of Microsoft's operating system for smartphones. Magnus Goertz, Neonode's marketing director, says smiling: "Nokia, Sony Ericsson and Motorola have all visited our booth."

The phone uses an SD card and a 64 MB SD card is bundled with the phone. The phone is said to be "extremely small", with the same heigth and length as a credit card. The screen is reported be a touch screen. I didn't know the Smartphone 2002 platform supported touch screens, but there's something new and unique with this patented screen. Neonode says they will sell the screen technique to other manufacturers.

Another interesting, super interesting actually, paragraph in the article is about a messaging application for GPRS, which will enable sending messages for a few cents each... Have we discussed this before, heh?

The Swedish paper Ny Teknik also reports about Neonode saying that the radio circuitry is bought from a French manufacturer. Magnus Goertz says in this paper: "There are three delegations that can make money on a phone like this: Microsoft, the device maker and the mobile network operator. But I believe it will be difficult to those just making devices. I compare those to the PC market where a few companies, for instance Dell has made it by heavily rationalizing production."

The target market is youth. The price will be relatively low (a subjective valuation made by Mobil): about $450 without subscription going to $300 without subscription shortly after its release. If you buy the phone with a subscription, it will be about $100. Neonode smartphone is said to be available this summer.

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