Windows Phone Thoughts: Wake up call

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Friday, March 22, 2002

Wake up call

Posted by Andy Sjostrom in "THOUGHT" @ 05:37 AM

Multimedia Messaging Service (MMS) is supposed to introduce multimedia content to wireless messaging. The current Short Message Service (SMS) is limited to text-only, but drives million dollar revenues for many mobile network operators anyhow.

The price of sending one SMS varies from country to country, and from operator to operator. However, I believe that an SMS for 10 US cents can be considered to be "cheap" (!) anywhere. The largest mobile network operator in Norway just announced the price to send one (1) MMS: US$1! Today I read that the Nokia CEO (Scandinavia), Sara Kullgren, does not think that US$1 is too much. Not surprisingly...

Time to wake up. The equation (Cell phone + Internet + Time) will result in MultimediaMessage. Price less than 10 US cents.

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