Thursday, May 17, 2012
Posted by Brad Wasson in "Windows Phone Talk" @ 04:00 PM
"Microsoft's mobile platform has not been the blockbuster success the Redmond, Washington-based technology giant was hoping for thus far. Google's Android OS and Apple's iPhone are still dominating the smartphone space by a huge margin in the United States and abroad, while Microsoft's share of the global smartphone market has continued to decline. According to a new report from market research firm Kantar WorldPanel, however, Windows Phone is finally showing signs of life in several key markets."
While Android and/or iOS are continuing to gain market share as reported in most market share analyses we have been reading for the past year or so, we certainly haven't seen much progress from Windows Phone. Until now, it seems. The bottom line is that Kantar's research indicates that since Nokia's Lumia smartphone launches Windows Phone’s market share has doubled to 6% in Germany, and the platform’s share has increased in the U.S., U.K., France and Italy to between 3% and 4%. These numbers are unlikely to scare the market leaders, but they have to be encouraging for Microsoft and its partners as they battle to maintain and expand a market presence. The Read link has additional details.